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kilicoffeeDue to climate change, Kilimanjaro’s ice cap could be gone within 10 years.  This directly effects coffee farmers who grow organic coffee for Woolies under the shady forest canopies on the slopes of Kilimanjaro. They are reliant on glacier melt for water, which means that as the ice disappears there is less water to grow their crops.

Woolworths has decided to create awareness about global warming and the effect it has on peoples lives, so they are embarking on an expedition to climb Africa's highest peak. What's more is that you can join them!

To enter, write a 250 word essay telling them about what you do to live sustainably, why you love Woolies organic coffee and why you’d like to go on the expedition.

Email your entry complete with your personal details (full name, address, age, contact telephone numbers) to: This e-mail address is being protected from spambots. You need JavaScript enabled to view it before 5:00 p.m. on 17 November 2010. The winner will be notified by 25 November 2010.

Woolworths_logoCheck out the Woolworths website for all terms and conditions.

Siemens_logoSiemens recently launched its range of "Porsche 2" home appliances, one of which is a state of the art filter coffee machine. German engineering at its best, this brushed aluminium coffee maker can proudly take centre stage in any kitchen.

Amongst other things, it offers a removable water tank, a built in vacuum flask for 8 to 12 cups, a stainless steel filter and a Porsche_coffee_machinestainless steel heating element. If you're into matching appliances, the Porsche Design range also includes a toaster, kettle and wall mounted electronic scale.

The coffee machine retails for about R2 199.00.

http://link.brightcove.com/services/player/bcpid68348811001?bctid=627196619001

Costa_Coffee_logoCosta Coffee, one of the UK's biggest coffee chains has recently increased it's brand exposure by launching a new TV ad.

The ad, created by Karmarama, features monkeys trying to create the perfect coffee, in an attempt to prove the superiority of Costa's products. The campaign will also include press ads featuring bold headlines claiming that the brand is on a mission to save the world from mediocre coffee. The initiative is the latest example of Costa's aggressive marketing tactics against its rivals under the stewardship of marketing director Jim Slater. In 2009, Whitbread-owned  Costa launched its first national marketing campaign, which uncompromisingly targeted Starbucks.

The ad, also created by Karmarama, claimed 'seven out of 10 coffee lovers prefer Costa'. One execution carried the line: 'Sorry Starbucks, the people have voted'.

Ishan_Natalie_1_SmallThe recent Gauteng Barista Championships held at the University of Johannesburg was once again a reminder of the barista talent in the province. 22 baristas competed for the coveted title, but in the end there could only be one winner. Ishan Natalie from Tribeca (Woolworths) successfully defended his title with Wayne Burrows from Ciro hot on his heels. 

During a barista competition each competitor has 15 minutes to serve 4 espressos, 4 cappuccinos and 4 espresso based signature drinks. In SA the competition is officiated by SCASA (Speciality Coffee Association of Southern Africa) in strict accordance with the WBC (World Barista Championship) rules and regulations. The top 6 competitors of each region will compete at the national championship next year in March where the South African champion for 2011will be chosen. He/she will then go on to represent South Africa at the world championships in Bogota, Colombia at the World Barista Championships. 

Results for the Gauteng regional championships:

1. Ishan Natalie  (Tribeca/Woolworths)

2. Wayne Burrows  (Ciro)

3. Phumlani Sibeko  (Stil Coffee)

4. Casper Mncube  (Ciro)

5. Freeman Mhlanga  (Bean There)

6. Jessica da Silva  (Avanti Caffe)

Mokador_logoMokador's website offers browsers the opportunity to make an "online cappuccino". It's fun, but at the same time a great marketing tool for Mokador as potential customers get a feel for their equipment by "operating" it online prior to purchase.

Follow the link below to make your online cappuccino:

http://www.mokador.co.za/our-coffee/make-a-capuccino-online/

Starbucks_logoStarbucks_at_SeaRoyal Caribbean cruise liners has recently announced that its newest ship, the 5,400-passenger "Allure of the Seas", will house the first Starbucks outlet at sea. The Starbucks will be located on the ship's Royal Promenade, a mall-like area that is home to retail stores, bars and restaurants.

Royal Caribbean CEO, Adam Goldstein said that it would "bolster our offerings to our guests", also noting that many Americans are hooked on the company's drinks. "There still are elements of  our passengers' daily existence that they don't necessarily want to leave behind."

Starbucks is just the latest big-name brand that Royal Caribbean has announced will be on board Allure. The company also signed a deal earlier this year with DreamWorks Animation to bring movie characters such as Shrek to the ship, and Allure will also have the first GUESS store at sea.